Here are some tips on creating subject lines that work for your email marketing campaigns: Deliver ONE clear message for each email. Okay, so having that in mind, let’s look at some examples of email subject lines for various situations when introducing yourself. If you can find a person to write to rather than a generic email address, like firstname.lastname@example.org, you will be able to connect personally with individuals you want to … According to statistics, emails have the highest return on investment.For every $1 spent on email marketing, there is a return of $32. Your welcome email is not only a chance to say hello—it's also your chance to build brand advocates. Among the different marketing strategies, email marketing remains one of the most classic yet the most effective ways to reach prospects, promote your brand, and build relationships. Introducing yourself to an industry expert. I want to drop a mail to an old colleague, just to pass him my email ID which I couldn’t do in person. I’m able to achieve well above average email engagement and higher open rates with my community for many different reasons, one of which is certainly my use of clever subject lines that I know my audience will be interested in. Here are two articles that I found helpful in getting in touch with others, whether to reconnect, ask for advice, or offer condolences. I want to drop a mail to an old colleague, just to pass him my email ID which I couldn’t do in person. Roger Ebert on Travel, Writing, and Being Lonely, How to (Non-Awkwardly) Reach Out to Old Contacts, Awesome Email Templates for Responding to Potential Clients - Miss Adventures, Top 10 Email Subject Lines When You Just Want to Say 'Hello', … [ellipses, signalling a continuing conversation], Article [Then paste link to an article that you think person will be interested in in the email body…after you say hello]. Personalized emails improve click-through rates by an average of 14% and conversions by 10%, and emails with personalized subject lines are 26% more likely to be opened.. If you do this, you’ll train your subscribers to open your emails no matter what the subject line says. When I wrote this post, it was mostly as an inside joke with a friend of mine. What other contact are you trying to make? Do email subject lines really matter? There’s very little scope for a long conversation, just need to share pleasantries. With a million other emails jostling for your subscribers’ limited attention, it’s important that you make your subject line stand out – and get your email opened. So, what works best? Beyond just the subject line and copy of the email, I always offer more in-depth content for them to click through and read, in order to deliver more value. We pored through thousands of campaigns to shortlist 15 popular words – and find out what makes an effective subject line. Enter your email address to subscribe to this blog and receive notifications of new posts by email. An email with this subject line can signify anything from an inquiry from the boss to a quick note from a college roommate. This subject line is commonly used for follow-up emails. Even though the individual receiving your networking email might not be a customer, it will still have a positive impact. In a previous post I wrote, 19 kick-ass examples of email subject lines that sell like hell, I put together several catchy email subject lines that have worked really well for me. For each formula, I’ll give you three or four examples based on the weight loss topic I used above. With practice, you can write email subject lines that will boost your open rates. Tips for Creating the Best Email Subject Lines . When reaching out to a well-known authority figure in your industry it’s best not to go too wild with your subject line. But it seems like all of us need help finding the right words to say. For service businesses, it is extremely important to follow up with customers after a service. You have to write catchy email subject lines. What could be few Subject lines I can possibly use?? If you’re sending email on a regular basis to subscribers that have opted-in and want to hear from you, you’re off to a good start. 51 Catchy Email Subject Lines Formulas and Examples. But, in this post, I wanted to highlight one of these email subject lines and pick it apart, using it as an example. We went back and forth using the above formulas, the subject line being arbitrary except for the fact that it signaled a new conversation. Email is an essential component of effective networking. Surprisingly, this post has become one of the most popular posts on the blog. In this email from Arta Tequila, they aren't offering new subscribers a discount. The majority of marketers say that targeted personalization increases customer engagement. The majority of marketers say that targeted personalization increases customer engagement. ‘Hey’, ‘Hi’, ‘Hello’, and ‘What’s up’ doesn’t seem to be good subject lines in my opinion, because it’s almost like saying hi in the subject line and leaving your email body empty, if saying a hello is all you want to say.